Making your website more attractive is not always easy depending on what kind of logo you have. Some businesses have been using the same logo since the 90's and is in desperate need of an update.
The color scheme may be out of date, it might not be digital or it could just use colors that is hard to create eye catching/stunning websites.
What is the first thing I need to do with my new website? I get that question a lot from clients.
The first thing you want to do when you get a new website or even if you only got a website re-designed is to promote it. Big companies do this by press releases or by spending advertising showcasing their new website/features on the new site.
You can do press releases too but lets take it a step further.
When you get a new website the first thing to do is tell all your friends on facebook, twitter or myspace. Get the word out to them and hopefully they will get the word out to their friends if what you have is worthy. Using your friends is one of the best marketing methods out their. If you don't have any friends well then there might be a problem, not only with method of online marketing but with you (so get some help if you don't have any).
Leveraging friends on social networks is very powerful. It can spread like wild fire faster than if you actually spent money on online advertising.
If you do it wrong it can actually back fire on you and cause you more harm than good. That's why it is important to sometimes get some consulting on what you plan on doing with the social networks before you do it. Or if you don't have a network built of customers/friends you can use a company like us (LaunchTulsa.com) to help build your network and provide tips and tricks to get better results.
Sometimes we get phone calls at LaunchTulsa.com asking us if they even need a website. Or some might ask what the benefit is of having a website. The answer to the first question is very easy.
Yes you need a website.
It doesn't matter if you are a babysitter, a dogsitter, painter or anything other profession in Tulsa, Oklahoma. You need a website.
A website is the new ad. The new ads in the new yellow pages (Google, Yahoo and MSN). So if you want business you need to place an ad (get a website).
What's the benefits to having a website.
The first benefit is gaining more business.
The 2nd is having a central location to provide information to customers 24/7.
Easy way to communicate with clients/customers.
Look more professional
I could list more benefits but you get the point. If you plan on staying in business longer than 6 months get a website.
My next post will into what you need to get out of a website. Gone are the days when you could setup a website and let it bring in business on auto pilot. Now you have to promote it and optimize it for search engines.
Have you ever searched on Google for the term "Tulsa Web Design" or maybe some other term about a service provider in Tulsa. You will get lots of results, but how do you know which one can actually help you and still be affordable.
Here is 5 questions you can ask a Tulsa Web Design company:
Do you offer content management?
Do you offer custom design or do you use templates?
How do you price a website project? By hour or total project?
Do you include SEO in the website package?
Why should I choose your company over the other 50 in Tulsa, Oklahoma?
Hopefully this will help you choose who will design your website.